Ma 25, 2009
Vita
ISTVÁN DIENES
Personal data
Date and place of birth:
Citizenship: Hungarian
Phone: +36 (30) 450 6469
e-mail: homputers@yahoo.com
An interview to Inforádió
(excerpt, in Hungarian)
Jobs,
achievements
2000-2004 Scientific Advisor, Head of Research CID Direkt Marketing Ltd
- Managed and reported market and marketing research for AVON, Borsodi, ÁÉ Bank, Cerbona, ELO, Erste Bank, Fundamenta, GfK Hungária, Grafimat, Greenpeace, ING Bank, K&H Bank, Kraft Jacobs, Masters sport, MKB, Pető Intézet, Pick, Schiesser, SOS, UNICEF, Unilever , Well
- Conceptualized, designed, and managed the development of ZSINOR, a geomarketing database, and the geomarketing software GEOMARK
1999-2000
Project Manager, Corvinus University,
- prepared and submitted the project ESIA in the IV. Framework Program of the EU
2000 Research fellow, Budapest Economic University
- elaborated curricula for two courses in Information Statistics
1997-1999 List Manager, Bertelsmann Magyar Könyvklub, Budapest
- developed various multivariable valuation modules to maximize expected profit and minimize risk of regular and non-standard marketing actions
- introduced multivariable statistical methods to select target groups and selected target groups with significantly higher than the average response rate
- introduced statistical data mining for modeling consumers and market
- managed and reported a poll among consumers
- managed the company’s lists
1994-1997 Senior statistical councillor, Hungarian Statistical Office, Budapest
- compiled and edited data sourcebooks on Hungarian information economy
- elaborated the telecomm and computer services chapters of official statistical nomenclatures
- co-ordinated Hungarian official telecommunication statistics
- after liberalization of Hungarian telecomm market, designed the monthly, quarterly and yearly statistical surveys of the new competitive infocommunication services industry and government informatics
- designed the statistical data editing and processing systems, managed their implementation, and supervised the processing of the survey data
- compiled publications on postal services, fixed and mobile telephone, cable-, and SMATV, broadcasting, Internet service provider industries, information economy and society
- contributed to the official European information statistics
1993-1994 Visiting Fulbright
Scholar,
- elaborated SNIA - a satellite account to SNA - to understand the phenomena and processes related to knowledge stocks and information flows of a nation: production, distribution, use, consumption, and accumulation of knowledge and information, which later has been developed into a world-wide account of information flows and stocks.
- Provided an estimation for the main
aggregates of SNIA for the
1990-1993 Deputy Head of Section, Hungarian
Statistical Office,
- compiled the main aggregates of the National Information Accounts of Hungary
- elaborated the principles of development and operation of government information system
- coordinated the compilation of the information policy guidelines of the Hungarian central government
- in cooperation with John von Neumann Society, organized an international conference on „Information economy – information policy”
1979-1990 Senior Staff
Member, Deputy Head of Section, Hungarian Statistical Office,
- managed the elaboration of a long-range national economic and social forecast and a policy framework for the national development of the Hungarian information sector
- initiated, managed the development, designed and managed the operations of Hungarian information statistics: HCSO has been the first statistical office to introduce regular official information statistics.
- designed, and implemented the system of information statistics of HCSO and edited four data sources on Hungarian information economy
- organized two international conferences on the economy of information
- completed the comparative statistical analysis of Hungarian and Bulgarian information sectors
- took part in the development of legal regulation for the Hungarian computer services industries
- published several studies on information economy, statistics and policy
1968-1979 Scientist, senior
scientist, Head of Group, Team Leader, Hungarian
Geological Institute,
- developed innovative computer applications
- managed Hungarian Working Group of and took an active part in an UNESCO project
Consultancy (major contracts)
- 2005 Sectorbridge Ltd – Segmented the target population by geodemographical features using given names of the clients
- 2000, 2002 Hungarian Direct Marketing Association – Designed, managed and reported the survey of the Hungarian direct marketing industry
- 1999 CID Direkt Marketing Ltd – Designed, developed and tested a Territorial Information System for Income and Expenditures of Households (TEJ and TEVE)
- 1999 Office of the Prime Minister
- 1999 CID Direkt Marketing Ltd – Completed the statistical analysis of the clientale of a branch office of CIB Bank
- 1997 for Hungarian Ministry of Post and Telecommunications – Prepared a recommendation for the Information Society Forum of the EU and CEE countries, to implement a standard system for information statistics in the CEE region
- 1997 for Cég-INFO Ltd-- completed a feasibility study on the introduction of two neural software products for direct marketing purposes
- 1996 for Cég-INFO Ltd -- completed the analysis of neural software packages available for automatic classification in direct marketing
- 1995 for MOKÉP and HTV-30 – determined the daily reach of local TV broadcasting stations
- 1989 for SZÜV (Számítástechnikai és Ügyvitelszervező Vállalat) – elaborated the outlines of an intelligent agent based information system
- 1970-1997 for various organizations -- Translated technical documentation
Teaching
2001-2003 Guest speaker,
1985-1989 Teacher, examiner, State
Language Examination Commission,
Served at
more than 200 examinations
1978-1982 Lecturer, Data Processing,
Technical University,
educated
engineers, published lecture notes on data processing
Memberships,
professional activities
1990-- Hungarian Statistical Society
1977-- John von Neumann Society (1993 Member of the Jubilee Board)
1970-1979 IAMG (1975-1979 Member of
the Editorial Board)
1967-- Hungarian Geological Society (1970-1979 Member of the Board)
Education
1985 “kandidátus”
(=Ph.D.)
1975 “okleveles
alkalmazott matematikus” (=M.Sc. Applied Mathematics) Eötvös
Lóránd Tudományegyetem,
1967 “okleveles
geológus” (=M.Sc. Geology) Eötvös Lóránd Tudományegyetem,
Sports
Balaton Bay swimming 2008, 2007, 2006, 2001, 2000, 1998